By Catherine Stacke
Fashion week is returning to Dallas March 17 to 23. After a series of fashion week flops, however, Dallas fashion junkies have the right to be skeptical. With that in mind, this year’s fashion week creator, Nausheen Daniel, and executive director, Cedric Moses, are completely revamping the event. The executive team gathered inspiration from New York’s Mercedes-Benz Fashion Week in preparation to put Dallas on the national fashion week map.
“The goal of Fashion Week D-FW is to become an integral parts of the D-FW fashion community, supporting its eclectic sense of identity and the diversity along with showcasing these talents to the world,” Daniel says.
Daniel and Moses are no strangers to the local fashion scene. Daniel is an up-and-coming Dallas designer in the process of opening her own store. Moses is CEO of D-FW Concierge Services, through which he has established multiple corporate connections to help him plan this event.
The breakdown for each day of Fashion Week D-FW can be found at www.dallasfashioncalendar.com. The agenda each day is as follows:
10 a.m. to 2p.m.: Educational seminars directed toward fashion industry professionals
10 a.m. to 6 p.m.: Daily runway shows, trunk shows, retail happy hours, retail/restaurant discounts and specials throughout the D-FW Metroplex
7 p.m. to 9 p.m.: Fashion Week D-FW official Runways featuring emerging and established designers and entertainment
Organizers also hope Fashion Week D-FW will draw more attention to home-grown design talent. Collections from local designers such as Isabel Varela, Leslie Pennel, Lisha Brightman and Fashion Week founder Nausheen Daniel will be featured alongside well-known national brands.
Also in keeping with the fashionable theme, Dallas’ newest luxury hotel, the Omni, is set to host the weeklong extravaganza, says Daniel.
“The Omni is a remarkable venue and will allow us to truly showcase D-FW’s highly fashionable talents of designers, boutique owners, make-up artists, models and fashion-enthusiasts.”
Visit www.fashionweekdfw.com to stay up to date on everything Fashion Week.